Lead nurturing is a communication process in which initial interest from potential donors is developed through a sequence of emails. It is an interactive process that could eventually convert leads to donors.
Use automated marketing software and tactics to nurture donor prospects with highly personalized and useful content.
Take a systematic approach to shorten the time to launch and avoid the the risks of traditional web design. Instead focus on web site items that have a real impact on fundraising efforts and let data inform design decisions.
Make the most out of existing donor prospect traffic by fine tuning your website for maximun donor conversion.
Identify what's working and what isn't. Implement more of the nonprofit marketing tactics that work to improve marketing performance.
Surpass Old Fundraising Goals With Inbound marketing Learn:
Publish a range of SEO optimized content that your alumni want to read or watch online.
Good Content is relevant, timely, tailored to a specific audience and strategically distributed.
It's available when your target audience is looking for it.
The Custom Content Council reports that 7 in 10 consumers prefer to learn about an organization through a series of articles rather than in an ad
Schedule a free 30 minute conversation with me and I'll give you three ways to improve your fundraising efforts.
Simply fill out the form on the right.
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I have hired Dan repeatedly over the years and his work has always been exemplary quality, the utmost in customer service, and has on more than one occasion resulted in unprecedented success.
Perry Jowsey, CFRE
Reach Out And Read Colorado, Development Director