These days the modern nonprofit has at its disposal a multitude of digital marketing metrics.
The data geeks in your organization have never been happier.
For others the volume of metrics and KPIs (key performance indicators) can be overwhelming.
Finding the most important metrics can be challenging.
Nonprofit blogging is about talking to individuals separately, not en masse and that’s how you connect with people.
Blogging is a marketing asset with long term results.
It will help you attract high quality traffic, generate new donors and increase awareness for your mission.
The rest of this article will unpack the easiest way to get new visitors to your website and increase your success at donor cultivation.
Monitoring these 5-marketing metrics give you a great starting point.
Once you begin tracking key metrics like these you’ll realize that other metrics are also interesting and before you know it you’ll have a series of dashboards that give you real time access to the metrics you need to make more informed decisions when it comes to converting donors.
No matter what you decide to track it all comes down to revenue and new donors. How many new donors do you need to hit your goals?
Goals, time and investment represent the straight forecast of revenue generation.
Future proof your nonprofit by attracting new donors.
While you work to retain your established donors, you also must think about the future.
Learn how to attract and retain donors by downloading our eGuide entitled How to Attract and Retain Donors.
You can access it here.
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